CALL for PAPERS
6th ABEM 2020 Conference
Submission deadline: Mar 30, 2020
PowerPoint Slides: Introduction to International Marketing * Stages of International Marketing * Products * Services * Creativity in New Product Development * Brand Development * International Pricing Strategies * International Marketing Strategies * Forecasting International Demand * International Distribution System * International Marketing in Emerging Markets * Negotiating in International Markets * Negotiation Role Play * Trends in International Marketing * Quiz * Diaper * How to Market a Country * Worlds Flags * Logo Designs * Home for Elderly Animals * Carbon Calculator
International Marketing group
If applicable, use the free CAT Scanner Software for Content Analysis for your group assignment.
www.amckenny.com/CATScanner * Canadian Secondary Data * Library Resources
Use plenty of images to prove your point in your project report, if applicable.
IM Gr 1 topic: Why do supermarkets fail in Africa?
Members: Alessandra, Elisabeth, Elani
IM Gr 2 topic: How shape, size, … of glass affects aroma, taste and enjoyment of wine: Implication for international marketing managers.
Members: Hannah, Edwig, Dominic
IM individual assignment presentation dates
Nov 7: Alessandra, Elisabeth, Hannah, Elani, Edwig, Dominic